John C. Cummings is a former manager with the Federal Reserve
and a consultant for many high-profile firms. But Cummings saw a
chance to create his own corporation last year and opened
Mediprise Management Group in Murfreesboro, Tenn.
Already, five
practices have hired Cummings, whose five staffers includes two
sporting more than 20 years experience each in medical claims.
Clients range from internal medicine to physical therapy. But
that's just the start. Cummings seeks another 50 clients in his
region before opening offices nationwide.
It's OK to
dream, and dream big. Cummings takes a page right out of Donald
Trump's style -- take care of your customers using the gold
standard of excellence.
"My No. 1 deal
is hiring experienced staff who are properly trained and know
all the bases to be covered," he said. "It's important to go
about it the right way. Stay on top of everything in industry."
Four clients
were referrals. Cummings says learning what doctors want most is
paramount to pleasing them. Pleasing them means referrals.
"It's become
clear that the No. 1 way to grow the business is through
referrals," Cummings said. "It's not so much your marketing as
getting those clients happy and the word spread. I understand
what they need for their bottom line. what numbers they need to
pay attention to. I'm able to select reports from that office to
what's most interesting to them."
Cummings starts
with cleaning up the mess he inherits. Often, doctors have
six-figures owed in accounts receivables.
"Some of them
were mishandled [previously]," Cummings said. "It's such a
dramatic improvement in such a short period of time it makes us
look that much better."
Software is
critical to creating a company. Cummings researched different
companies before settling on ClaimTek Systems. Conversations
with president Kyle Farhat impressed Cummings to align with
ClaimTek because its software was so easy for coders to use.
"I knew from my
experience dealing with other software that the ClaimTek
software was very easy to use," Cummings said. "It has logical
screen selections, something most people could pick up without
much problem. [My staff has] worked with other billing software
in the past and ClaimTek's was real easy to pick up."
Cummings is
expanding his company's services to include compliance reviews,
practice management and office training. He said those wanting
to enter electronic medical claims should educate themselves
beforehand and regularly afterwards.
"They need to
realize it's very technical," he said. "The rules and
regulations with the coding and different insurance requirements
changes constantly and you have to stay on top of it. If you
read everything you can on the industry and commit yourself to
stay on top of the changes, you can be successful. It's
important for someone who has no experience to talk to people
who have some experience in billing. Talk to doctors on their
opinion on what type of company they would feel comfortable
doing business with."